About Us

Giftit was born out of a personal experience. As a parent, I hosted three birthday parties for my kids and received over 60 gifts from friends and family. However, we ended up using only 11 of them, leaving many unused or regifted. This sparked the idea of "gifting the freedom of choice," where I could consolidate all the gifts into a single voucher and use it to buy what I truly desired' Radwa Salem, Giftit Founder & CEO.

In May 2020, Giftit was introduced, and it quickly gained popularity, especially for occasions like teacher gifting, baby showers, and weddings.

Based on valuable feedback from our clients and their trust in our services, we expanded to launch an online marketplace. This marketplace features a wide range of gifting solutions, including mall gift cards, store vouchers and popular brand gift cards. Additionally, we introduced our own Giftit Gift Cards, which can be redeemed for any of these gifting options, offering recipients the ultimate freedom of choice.

Today, we are recognized as one of the fastest-growing startups in the UAE in 2020, with over 30,000 active users. We are the only website that offers a variety of options for selecting the perfect gift.

Our Core Values

At Giftit, we believe in meaningful, practical, and easy gifting. Why confine our loved ones to a single store or burden them with unwanted gifts when we can empower them with the freedom to choose?

Our Mission

Our mission is to be the go-to destination for all gifting solutions, catering to every occasion and fitting every budget. Whether for group events or individual gestures, we aim to be your comprehensive resource for all your gifting needs. We're here to assist you in selecting the perfect gift at your convenience.